Who it is for
Editorial and audience development teams at publishers.
AI Connectors · Data & Analytics
Content analytics for publishers: posts, referrers, authors, campaigns
Overview
Parse.ly measures content performance for publishers and marketing sites: which posts are being read, where the traffic arrives from, how authors and sections compare, what is happening right now, and which content converts. The connector queries those same figures from conversation, scoped to the sites and publishers the connecting account can already see, so permissions do not have to be reproduced anywhere. Thirty five tools are published, a large surface for a reporting product, which the spread across top content, referrers, authors, real-time pulse and campaigns partly accounts for. A Parse.ly account with tracked sites is the prerequisite.
Editorial and audience development teams at publishers.
Thirty five tools is a lot for read-only content analytics, and since the endpoint requires an account before listing, whether that count means one call per report type cannot be checked.
Availability
Parse.ly is listed in the Claude connectors directory only. Parse.ly has no app under the same domain in the ChatGPT directory; 392 of the 3,150 products here are on both marketplaces, and this is not one of them.
The MCP server behind a Claude connector is usually the same server a ChatGPT app would need, so the absence is a distribution decision rather than a technical one.
Claude listing
Parse.ly publishes 35 tools to Claude, deeper than 84.6% of the 1,253 Claude-listed connectors.
The median Claude-listed connector filed under Data & Analytics publishes 12, so this one runs 23 tools above its bucket's median and ranks 22nd of 198 by tool count.
It falls in the 21-50 tools band, which holds 20% of the Claude directory.
Parse.ly publishes a remote MCP endpoint. Claude connects to it over HTTP; there is nothing to install locally.
Every connector in the Claude directory is remote, all 1,253 of them, so transport is not a differentiator there.
https://dash.parsely.com/mcp Parse.ly is community-listed in the Claude directory, the tier 770 of 1,253 connectors sit in (61.5%). It is the default for a self-published server, and says nothing either way about quality.
In the publisher's words
Query Parse.ly content analytics using the same top content, referrers, real-time traffic, and conversion data your editorial and marketing teams already trust, directly from Claude. Instantly answer questions about what your audience is reading, sharing, and converting on using natural language — no need to build dashboards or export CSVs. Your Parse.ly account becomes Claude's knowledge of your content performance, enabling fast, accurate answers scoped to the sites and publishers you already have access to.
Quoted from the connector's own Claude directory listing as captured in August 2026. Node8 did not write it and does not vouch for it.
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This is an independent catalogue entry compiled by Node8 from Parse.ly's public marketplace listing as it stood in August 2026. Listing facts come from the marketplaces; the comparisons against the rest of the directory and any live-endpoint measurements are Node8's. Node8 is not affiliated with Parse.ly, and inclusion here is not an endorsement.
Node8 builds MCP servers end to end: deciding which tools are worth exposing, the authentication and permission model, the review submissions, and the onboarding that gets them used. One server serves ChatGPT, Claude, and Microsoft Copilot.